Creating The Future Of
Personalized Wellness

The Science of Personalization to Drive Customer LTV

LifeDNA’s turn-key personalization service identifies your customers’ unique requirements and provides them with recommendations for the perfect wellness solution directly from Your Brand.

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The Rising Demand For Personalization

Wellness is
reactive vs. proactive.


We treat the sick vs
preventing the sickness.


Consumers don’t know what steps to take to optimize their health and wellness.


One-size-fits-all approaches are inefficient, dangerous, and obsolete.


Results: poor health outcomes, lower consumer confidence.



Mission and Vision

LifeDNA uses genetics to identify your customers’ unique requirements and provide them with recommendations for the
perfect wellness solution directly from Your Brand.

Inspire people to live healthier and more fulfilling lives with the power of their DNA.

Dashboard of the Human Body: combines lifestyle,
environment, biometrics, microbiome, and genetics to deliver an integrated and fully personalized approach to health, wellness, and medicine.

How It Works

Subjective lifestyle and environmental data via questionnaire.

Introduce objective
biometrics data.

  • Blood analysis
  • Microbiome
  • Wearables (AppleWatch,
    Fitbit, etc.)

Use our machine learning
algorithm to provide
personalized solutions and

Combine objective and subjective data, start tracking improvements to consumers’ health, effectively creating a feedback loop that further improves the machine learning algorithm.

LifeDNA: Creating the Future of Personalized Wellness

Genetic testing

Identify your customers’ unique health and wellness risk factors.

Right solution, right customer

LifeDNA aligns Your Brand’s solutions directly with your customers’ genetic risk factors.

Continuously updated

Proprietary Machine Learning and A.I. allows Your Brand’s recommendations to adapt with your customers.

Private-labeled to Your Brand

Seamless integration to your website or app and streamlined checkout to minimize clicks help maximize LTV.

Revenue sharing

Risk free revenue sharing of LifeDNA’s DNA reports and SaaS model.


  • LifeDNA’s personalization approach allows Your Brand to deliver the right wellness solution to the right customer, drastically improving LTV.
  • Your customers’ results are optimized by linking Your Brand’s solutions to their individual genetic, lifestyle, and environmental needs.
  • LifeDNA enables the biggest brands in health and wellness to innovate and meet the rising demand for personalization.
  • The Dashboard of the Human Body allows Your
    Brand’s recommendations to continuously improve
    over time.

Cyril Moukarzel

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These reports are great! Can I share them with my doctor?

Tamara Fuchs

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LifeDNA gives me things to
do with my DNA health
information. Not just information
to look at…

Amy Reavis

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The information you’ve given me is going to be super helpful with my weight management.

Shereen Mertz

Supercharge Your Sales and Customer Lifetime Value With DNA Testing.

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